This Week’s Social Media Power Rankings: The Return of Swatch

The social media sphere is an increasingly noisy place, especially for brands. But hiding somewhere in the static are strong signals from companies reaching their customers in innovative ways. The Social Business Index from the Dachis Group provides a (free) real-time ranking of more than 30,000 global brands based on their social performance. Every week we’re taking a tally of who’s getting heard, what they’re saying, and why it matters.

RELATED: This Week’s Social Media Power Rankings: Cisco Has a Warrior

As you can see, there wasn’t much movement in the top 10. But if you look at number 17, you’ll see Diageo had the biggest jump this week. If that name doesn’t sound familiar, it’s the company that owns more familiar brands like Guiness, Johnnie Walker and Ketel One. So props to them and our livers—now let’s look at what happened outside the top 20:

RELATED: This Week’s Social Media Power Rankings: Cheers to Heineken

“Cisco’s rise in the Social Business Index this week was supported by the social efforts behind ‘the world’s largest classroom.’” Lizzie Steen of the Dachis Group told us. What she’s referring to is the  The Cisco Networking Academy— a public/private program that provides technology and career education to more than four million students across 10,000 academies in 165 countries.  And that sounds serious, but as Steen points out, part of its success is there’s an emphasis on fun. Steen writes: 

Two engineers, Ian and Dan, set up two servers and decorated them with flower lights while studying for their certification from Cisco. The photo received more than 1,200 likes and 186 shares from the the site’s 460 thousand fans.  Overall, the CNA page has balanced a dense subject matter with a collaborative and fun posts, making the learning process more global and human.

Swatch proved that it’s never too early to start prepping for Valentine’s Day.  As the Dachis Group’s Joe Pinaire points out, their very popular True Love (has nothing to hide) campaign and its new A la Folie watch contributed to Swatch’s boost this week. “From Taiwan to Chile, the brand has leveraged countless regional Facebook presences to let their fans know the clock is ticking on the seasonal special,” Pinaire told us. “And fans have taken to this messaging, as the brand’s bevy of original and creative photo content has garnered love from around the globe,” he added. That photo content was specified and regionalized for their fans,  featuring pictures of a Spanish store floor redesign promoting the watch and the watch thriving in the hustle of Vienna city-life and the new O’Hare airport store. “Swatch also launched a Twitter contest using their global handle (@swatch), encouraging Belgian, Dutch, English, Spanish, and Swiss fans to declare their #TrueLove (because it has nothing to hide–right?) in exchange for a chance to win the seasonal watch and a travel voucher.” And if there’s something people love more than Valentine’s Day, it’s a free contest.

So, no cheating, but do you know how many Facebook fans Intel and its Ultrabooks have? Over 16.5 million. That also means a lot of social media juice. “Last week, the Ultrabook took in the sights in New York City and Paris. In New York, an Ultrabook posed within view of the inimitable Empire State Building with the caption, ‘Empire State of Mind’, showing off its amazing form factor and the Intel i7 chip that powers it,” the Dachis Group’s Charles Lim told us.  The photo generated more than 130 thousand likes, 1,600 comments and six thousand shares—it’s a photo of a computer people.  Lim explains:

Like car lovers, electronics enthusiasts react positively to photos of gear that they already own or would like to own. This is because electronics, like cars, are aspirational and functional and inspire lust and passion.  It also helped that the photo was a shout-out to the cultural hub of America.  …

These posts are well tuned to a global brand campaign that appeals the traveler, gets local voices involved, inspires contests and instills the notion that the Ultrabook can go anywhere you go.

Methodology: A project of the Dachis Group, a social business professional services group, the Social Business Index analyzes the conversations on social platforms such as Twitter, Facebook, YouTube, and others. The index, which currently covers approximately 25,0000 companies and 27,000 brands, detects behaviors and activities exhibited by these companies and analyzes their execution and effectiveness at driving outcomes such as brand awareness, brand love, mind share, and advocacy. The Atlantic Wire takes a snapshot of the rankings at the end of the day on Sundays.

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Macklemore & Ryan Lewis score unlikely hit

NASHVILLE, Tenn. (AP) — The rapper Macklemore thinks there’s a simple reason the hit “Thrift Shop” appears to be going viral: It dares to be different.

“There’s a certain sound that has kind of flooded the mainstream airwaves as far as hip-hop music,” he said a few hours after taping a performance on “Late Show with David Letterman” on Thursday night with producing partner Ryan Lewis. “The beat doesn’t sound anything like that, the lyrics are kind of completely polar opposite from what you hear from most commercial rap records and it’s got a hook that’s very catchy. So I think that you combine those three things and it equates to an original sounding song that’s refreshing to the audience that hears it.”

Listeners have responded with rare enthusiasm to the song about “poppin’ tags” to develop your own unique sense of swag. “Thrift Shop” sits atop the Billboard Hot 100 radio airplay chart, the Nielsen SoundScan Digital Songs chart and is the No. 1 song on Spotify for two consecutive weeks. Only one other song, Bruno Mars‘ “Locked Out of Heaven,” has reached the top of those lists simultaneously.

The Seattle-based duo has sold 2.3 million copies so far — a million in the last month alone — and sales continue to grow week to week. Macklemore, whose real name is Ben Haggerty, said he and Lewis thought the song might appeal to a “niche demographic” and didn’t envision it becoming a single. The song’s sense of humor is key, but Haggerty says there’s also a deeper message about individuality and modern culture’s obsession with expensive fashion.

“The more expensive the better is kind of the American way and if you spent $ 600 for a sweatshirt, then that makes it better,” Haggerty said. “And I don’t necessarily think that’s the case. If it’s a $ 600 sweatshirt that’s fresh, that’s fantastic if it looks great. But to me to just pay a ridiculous amount of money for something just because of the logo isn’t creative and it’s just unfortunate that people equate spending money to style.”

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Online:

http://macklemore.com

___

Follow AP Music Writer Chris Talbott: http://twitter.com/Chris_Talbott.

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Well: Gluten-Free Muffin Recipes

For people who need to eliminate gluten from their diet, baking becomes a challenge. Beginners often find gluten-free baked goods too dense. Even the Recipes for Health columnist Martha Rose Shulman didn’t like the flavor of a commercial gluten-free flour mix, which left her gluten-free cookies and tart-shells with a strong taste of bean flour. As a result, she created her own gluten-free mix for baking muffins. She writes:

My son Liam still doesn’t know that the muffins he has been devouring all week are gluten-free.

I put together my own gluten-free flour mix, one without bean flour, and turned to America’s favorite Gluten-Free Girl, Shauna James Ahem, for guidance. I was already thinking about making muffins, and I wanted a mix that could replace the whole wheat flour I usually use in conjunction with other grains or flours. Her formula for a whole-grain flour mix is simple – 70 percent ground gluten-free grain like rice flour, millet flour, buckwheat flour or teff (the list on her site is a long one) and 30 percent starch like potato starch, cornstarch or arrowroot.

For this week’s recipes, I used what I had, which was brown rice flour, potato starch and cornstarch – 20 percent potato starch and 10 percent cornstarch — and that’s the basis for the nutritional analyses of this week’s recipes. I used this mix in conjunction with a gluten-free meal or flour, so the amount of pure starch in the batters is much less than 30 percent.

When you bake anything it is much simpler and results are more consistent if you use grams and scale your ingredients. This is especially true with gluten-free baking, since you are working with grain and starch formulas. Digital scales are not expensive and I urge you to switch over to this method if you like to bake. I have given approximate cup measures so the recipes will work both ways, but scaling is more accurate.

Here are five ways to bake gluten-free muffins:

Gluten-Free Banana Chocolate Muffins: These dark chocolate muffins taste more extravagant than they are.

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Gluten-Free Cornmeal, Fig and Orange Muffins: A sweet and grainy cornmeal mixture makes for a delicious muffin.

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Gluten-Free Whole Grain Cheese and Mustard Muffins: A savory muffin with a delicious strong flavor.

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Gluten-Free Buckwheat, Poppy Seed and Blueberry Muffins: The buckwheat flour is high-fiber and makes a dark, richly-flavored muffin.

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Gluten-Free Cornmeal Molasses Muffins: Strong molasses provides a good source of iron in an easy-to-make muffin.

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Apple phones outsell Samsung in the U.S. in the fourth quarter

Bolstered by sales of its iPhone 5, Apple sold more mobile phones in the U.S. in the fourth quarter than any other maker, including its rival Samsung.

It marks the first time since 2008 that Samsung was not the top phone seller in a quarter.

Still, Samsung retained its crown for all of 2012, selling 53 million devices. Apple was second with 43.7 million phones sold.

For the fourth quarter, Apple sold 17.7 million units, or 34% of the phones sold in the quarter, according to a report released Friday morning by Strategy Analytics. That was up from 12.8 million devices sold in the year-earlier period.

Samsung was next with 16.8 million phones, or 32% of all phones sold in the quarter. Total sales  represented an increase for Samsung, which sold 13.5 million phones a year earlier. 

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"This was a good performance from Samsung, as its market share (of phones sold in the fourth quarter) rose 5 points from 27% a year earlier, but it was not enough to hold off a surging Apple," the report says.

Samsung "will surely be keen to recapture that title in 2013 by launching improved new models such as the rumored Galaxy S4," the report says. 

Third place in the U.S. was LG, which sold 6.9 million phones, 9% of all phones sold during the fourth quarter.

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Huge fire out at Wis. plant: 'There are 300 workers without a job'

A raging fire at a Wisconsin egg processing plant was brought under control shortly before noon today, but Burlington Mayor Bob Miller said its impact will be felt for a long time in his community and beyond.

Echo Lake Farms Produce Company “is one of the largest employers of the city,” Miller said at a news conference. “There are now 300 workers without a job.”

“I have not seen a fire with this impact,” added Burlington Fire Chief Richard “Dick” Lodle, who has headed the department in southeastern Wisconsin since 1992.

Firefighters from 88 departments in Wisconsin and northern Illinois helped battle the blaze, which started at about 6 p.m. Wednesday. Lodle said the firefighters from other companies have been sent home.

The investigation into the cause continues. It started in a 25,000-square-foot production area of the 70,000-square-foot facility. The second shift was working at the time, but Lodle could not say how many employees were in the area. He noted there we no injuries.

The production area, called “the breaking room,” is where workers separate eggs from their shells. The egg is then sold to restaurants, grocery stores and food suppliers, according to Miller.

“We hope to rebuild and reopen as soon as possible,” Miller said. “We want them to rebuild and put people back to work.”

Company representatives were not available for comment.

Lifelong Burlington resident Scott Ebert called the city a "wonderful, close-knit community."

A maintenance man at the Veterans Terrace banquet hall, where firefighters all morning came in to warm up and grab some food supplied by local business, Ebert said many friends from high school work at Echo Lake.

"Hopefully they'll be able to get back to work," he said.

Miller noted that a meeting is scheduled for workers on Wednesday, when company officials will explain benefits that are available to them.

pnickeas@tribune.com
Twitter: @peternickeas

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Apple loses a U.S. appeals bid in Samsung patent fight

SAN FRANCISCO (Reuters) – A U.S. appeals court on Thursday rejected Apple Inc‘s request to revive its bid for a sales ban on Samsung‘s Galaxy Nexus smartphone, dashing the iPhone maker’s attempt to recover crucial leverage in the global patent wars.

Apple had asked the full Federal Circuit Court of Appeals in Washington, D.C., to revisit a decision in October by a three-judge panel of the same court. The panel rejected Apple’s request to impose a sales ban on Samsung’s Nexus smartphone ahead of a trial set for March 2014.

An Apple spokeswoman declined to comment. A Samsung representative could not immediately be reached.

The fight in appeals court comes after Apple won a $ 1.05 billion verdict last year against Samsung in a U.S. District Court in California. The same trial judge will preside over the legal battle surrounding the Nexus phone, which involves a patent not included in the earlier trial.

The fight has been widely viewed as a proxy war between Apple and Google Inc. Samsung’s hot-selling Galaxy smartphones and tablets run on Google’s Android operating system, which Apple’s late co-founder, Steve Jobs, once denounced as a “stolen product.”

In its October ruling against Apple, the appeals court raised the bar for potentially market-crippling injunctions on product sales based on narrow patents for phone features. The legal precedent puts Samsung in a much stronger position by allowing its products to remain on store shelves while it fights a global patent battle against Apple over smartphone technology.

U.S. District Judge Lucy Koh, in San Jose, California, who has presided over much of the Apple/Samsung litigation in the United States, cited the appeals’ court decision in a December order rejecting Apple’s request for permanent sales bans on several Samsung phones. Apple has appealed Koh’s ruling.

Apple wanted the full Federal Circuit of Appeals, made up of nine active judges, to reverse the earlier ruling. But in a brief order on Thursday, the court rejected Apple’s request without detailed explanation or any published dissents.

Several experts had believed that Apple faced long odds, as the legal issues in play were not considered controversial enough to spur full court review.

Apple could still appeal to the U.S. Supreme Court. However, the high court has made it more difficult for patent plaintiffs to secure sales injunctions in recent years.

The case in the Federal Circuit is Apple Inc. vs Samsung Electronics Co Ltd et al, 12-1507.

(Reporting By Dan Levine; Editing by John Wallace, Grant McCool and Leslie Adler)

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Glut of R-rated movies putting Box Office on overload

LOS ANGELES (TheWrap.com) – “Bullet to the Head,” the guns-blazing, axe-swinging action film from Sylvester Stallone, arrives Friday and is the latest violent, R-rated movie to open in January. The month itself could be rated “R” – for Repetitious.

Nine of the 11 movies released widely since the start of the year and Friday are rated “R.” Of last weekend’s top 10 films, eight carried the restricted rating, which requires youngsters under 17 to be accompanied by an adult.

Hollywood distribution executives regularly maintain that variety in the marketplace –including films with a range of ratings – is essential to doing strong overall business. January, traditionally a slow box-office month, is running roughly 10 percent ahead of last year. But last week was the first week to be down from 2012, and it’s possible the preponderance of R-rated offerings is taking a toll.

“There’s been one PG-13 release this month – ‘Mama’ – and it went right to No. 1,” Exhibitor Relations senior analyst Jeff Bock told TheWrap, “and I expect ‘Warm Bodies’ will do the same this weekend.”

“Warm Bodies,” which comes out Friday from Lionsgate, is a PG-13 teenage zombie romance based on a young adult novel. “There has to be a degree of pent-up demand from kids out there,” Bock said.

It’s violence more than sex that’s driving the R-rated trend. Two of the nine releases –”Texas Chainsaw” and “Hansel and Gretel: Witch Hunters” – were 3D gore fests. Three – “Parker,” “Broken City” and “Gangster Squad” – were crime dramas. Two – “The Last Stand” and Warner Bros.‘ “Bullet to the Head” – are action films, and two were comedies: “The Haunted House” and “Movie 43.”

Several R-rated films have scored at the box office this month. Best Picture Oscar nominees “Zero Dark Thirty,” “Django” and “Silver Linings Playbook” over performed. “Texas Chainsaw” and “Hansel and Gretel” both went to the head of the class with openings in the $ 20 million range.

But too many movies of the same sort can leave some demographic groups underserved, as well as limit a film’s playability. For example, there’s a good chance MGM and Paramount’s action fantasy “Hansel and Gretel” might have done better had teenagers been able to get in without bringing an adult.

“With some films,” explained distribution chief Don Harris of Paramount of “Hansel and Gretel,” “you really don’t have a choice. From the time it was conceived, this one was going to be an R-rated movie and there was no amount of editing or tweaking that was going to change that.”

Harris noted that of the top four comedies released last year, three – Universal‘s “Ted” and “This Is 40,” and Warner Bros.‘ “The Campaign” – were rated R.

“That is clearly a developing genre,” Harris said, “with a high ceiling.” Exhibit A might be “Ted,” which has taken in $ 515 million worldwide, with nearly $ 300 million coming from overseas.

The other top comedy, “Parental Guidance” from Fox, has very much benefited from its PG rating. “We were the only true family movie in the market place for weeks, and it paid off,” Fox distribution chief Chris Aronson said. “Parental Guidance” has taken in about $ 70 million since opening on Christmas Day.

The trend won’t end any time soon. After this Super Bowl weekend, both of the following week’s wide releases – the Universal comedy “Identity Thief” and the Open Road Films crime drama “Side Effects” – are rated R.

It won’t be until Valentine’s Day that things will change. On that Thursday, the PG-13 Warner Bros. drama “Beautiful Creatures,” the PG-13 Relativity romance “Safe Haven” and the Weinstein Company’s PG animated film “Escape From Planet Earth” will all hit theaters. The latter will be the first kids film to hit the marketplace since Disney re-released “Monsters Inc.” in December.

But those who like their film mayhem full-on needn’t despair. Fox’s Bruce Willis action film “A Good Day to Die Hard” opens that day, too. And it’s rated R.

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Personal Health: Keeping Blood Pressure in Check

Since the start of the 21st century, Americans have made great progress in controlling high blood pressure, though it remains a leading cause of heart attacks, strokes, congestive heart failure and kidney disease.

Now 48 percent of the more than 76 million adults with hypertension have it under control, up from 29 percent in 2000.

But that means more than half, including many receiving treatment, have blood pressure that remains too high to be healthy. (A normal blood pressure is lower than 120 over 80.) With a plethora of drugs available to normalize blood pressure, why are so many people still at increased risk of disease, disability and premature death? Hypertension experts offer a few common, and correctable, reasons:

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Jane Brody speaks about hypertension.

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¶ About 20 percent of affected adults don’t know they have high blood pressure, perhaps because they never or rarely see a doctor who checks their pressure.

¶ Of the 80 percent who are aware of their condition, some don’t appreciate how serious it can be and fail to get treated, even when their doctors say they should.

¶ Some who have been treated develop bothersome side effects, causing them to abandon therapy or to use it haphazardly.

¶ Many others do little to change lifestyle factors, like obesity, lack of exercise and a high-salt diet, that can make hypertension harder to control.

Dr. Samuel J. Mann, a hypertension specialist and professor of clinical medicine at Weill-Cornell Medical College, adds another factor that may be the most important. Of the 71 percent of people with hypertension who are currently being treated, too many are taking the wrong drugs or the wrong dosages of the right ones.

Dr. Mann, author of “Hypertension and You: Old Drugs, New Drugs, and the Right Drugs for Your High Blood Pressure,” says that doctors should take into account the underlying causes of each patient’s blood pressure problem and the side effects that may prompt patients to abandon therapy. He has found that when treatment is tailored to the individual, nearly all cases of high blood pressure can be brought and kept under control with available drugs.

Plus, he said in an interview, it can be done with minimal, if any, side effects and at a reasonable cost.

“For most people, no new drugs need to be developed,” Dr. Mann said. “What we need, in terms of medication, is already out there. We just need to use it better.”

But many doctors who are generalists do not understand the “intricacies and nuances” of the dozens of available medications to determine which is appropriate to a certain patient.

“Prescribing the same medication to patient after patient just does not cut it,” Dr. Mann wrote in his book.

The trick to prescribing the best treatment for each patient is to first determine which of three mechanisms, or combination of mechanisms, is responsible for a patient’s hypertension, he said.

¶ Salt-sensitive hypertension, more common in older people and African-Americans, responds well to diuretics and calcium channel blockers.

¶ Hypertension driven by the kidney hormone renin responds best to ACE inhibitors and angiotensin receptor blockers, as well as direct renin inhibitors and beta-blockers.

¶ Neurogenic hypertension is a product of the sympathetic nervous system and is best treated with beta-blockers, alpha-blockers and drugs like clonidine.

According to Dr. Mann, neurogenic hypertension results from repressed emotions. He has found that many patients with it suffered trauma early in life or abuse. They seem calm and content on the surface but continually suppress their distress, he said.

One of Dr. Mann’s patients had had high blood pressure since her late 20s that remained well-controlled by the three drugs her family doctor prescribed. Then in her 40s, periodic checks showed it was often too high. When taking more of the prescribed medication did not result in lasting control, she sought Dr. Mann’s help.

After a thorough work-up, he said she had a textbook case of neurogenic hypertension, was taking too much medication and needed different drugs. Her condition soon became far better managed, with side effects she could easily tolerate, and she no longer feared she would die young of a heart attack or stroke.

But most patients should not have to consult a specialist. They can be well-treated by an internist or family physician who approaches the condition systematically, Dr. Mann said. Patients should be started on low doses of one or more drugs, including a diuretic; the dosage or number of drugs can be slowly increased as needed to achieve a normal pressure.

Specialists, he said, are most useful for treating the 10 percent to 15 percent of patients with so-called resistant hypertension that remains uncontrolled despite treatment with three drugs, including a diuretic, and for those whose treatment is effective but causing distressing side effects.

Hypertension sometimes fails to respond to routine care, he noted, because it results from an underlying medical problem that needs to be addressed.

“Some patients are on a lot of blood pressure drugs — four or five — who probably don’t need so many, and if they do, the question is why,” Dr. Mann said.

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How to Measure Your Blood Pressure

Mistaken readings, which can occur in doctors’ offices as well as at home, can result in misdiagnosis of hypertension and improper treatment. Dr. Samuel J. Mann, of Weill Cornell Medical College, suggests these guidelines to reduce the risk of errors:

¶ Use an automatic monitor rather than a manual one, and check the accuracy of your home monitor at the doctor’s office.

¶ Use a monitor with an arm cuff, not a wrist or finger cuff, and use a large cuff if you have a large arm.

¶ Sit quietly for a few minutes, without talking, after putting on the cuff and before checking your pressure.

¶ Check your pressure in one arm only, and take three readings (not more) one or two minutes apart.

¶ Measure your blood pressure no more than twice a week unless you have severe hypertension or are changing medications.

¶ Check your pressure at random, ordinary times of the day, not just when you think it is high.

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Slot maker WMS Ind. to be sold for $1.5B

Gaming machines maker WMS Industries Inc. is being swallowed up by larger rival Scientific Games Corp. for $1.42 billion in cash and debt.

The deal announced Thursday values WMS at $26 a share -- nearly 60 percent higher than the stock's closing price on Wednesday. Shares shot up in early trading Thursday after the deal was announced, rising 54 percent to reach $25.14, just under its 12-month high.

Scientific Games primarily makes instant lottery tickets and software. Executives said on a conference call that grabbing WMS will allow it to quickly expand its offerings in arcade-type games, slots and video poker.

While Scientific Games executives on a conference call rejected the characterization that WMS is in the midst of a "turnaround," business has certainly been improving in recent months for the Waukegan-based game maker.

WMS, formerly Williams, said in November is fiscal 2013 first-quarter profit tripled on a combination of higher revenue and lower costs. 

The revenue was driven by new initiatives, including social gaming on Facebook and mobile phones, that's paid off.

Those new ventures have compounded the growth WMS has seen as it gambled on some other new outposts for its business.

In September, it received one of the first licenses to operate online poker games in Nevada, the only state other than Delaware to legalize some form of Internet gambling.                       

Online sites in Nevada are expected to go live in early 2013, but only people physically within that state's borders will be able to play. For everyone else, there's WMS's Facebook app, "Jackpot Party Social Casino."

The companies plan to save about $90 million through operating efficiencies by the third year they're combined. They expect the deal to close by the end of the year, pending regulatory and other approvals.

Executives say they are still working out the details on how the combined company will be run, so there's no word yet on whether the company's headquarters will remain in Illinois or if there will be any layoffs. A spokeswoman for WMS didn't immediately return a call seeking comment.

sbomkamp@tribune.com | Twitter: @SamWillTravel

WMS data by YCharts

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Emanuel: 'You're a good citizen in good standing if you help'

A 15-year-old girl who had recently taken part in inauguration events in Washington was shot to death after leaving her South Side school Tuesday.

As it pushes for national gun control, the White House on Wednesday addressed a tragic shooting close to President Barack Obama's home in Chicago.

Fifteen-year-old Hadiya Pendleton, who last week performed at Obama's inaugural festivities, was killed when a gunman opened fire on a group of students just blocks from King College Prep and about a mile from Obama's home in Kenwood on the South Side.

Presidential spokeman Jay Carney, asked about Hadiya's death, said it was a “terrible tragedy” any time a young person is struck down “with so much of their life ahead of them.”

“The president and first lady's thoughts and prayers are with the family of Hadiya Pendleton,” he said. “All of our thoughts and prayers are with her family.”

Carney, asked about a petition urging President Barack Obama to attend Pendleton’s funeral, said he was not aware of the petition and had no scheduling announcements to make.

When asked if Obama had reached out to Pendleton’s family, Carney said he had no communications to share with reporters.

Carney also said that when Obama talks about gun violence in America he is not talking only about Newtown (Conn.) or Aurora (Colo.) or Oak Creek (Wis.) or Virginia Tech, but to shootings in Chicago and other parts of the country.

He added that while "we may not be able to prevent every act of gun violence. . .we need to take action to reduce gun violence” and “make sure that we’re doing everything we can in a responsible way to reduce this violence, to protect our children, including Hadiya Pendleton and others.” 

Hadiya's death also came up at a news conference by Mayor Rahm Emanuel as a particularly violent January in Chicago draws to a close.

Emanuel called Hadiya "what is best in our city" and urged anyone with information about the slaying to come forward.

"If anybody has any information, you are not a snitch, you're a citizen," the mayor said. "You're a good citizen in good standing if you help."

The mayor said he talked this morning with Police Superintendent Garry McCarthy, "going over what we need to do, what differences we have to do, what other tactics we have to adopt." He did not say what plans he and McCarthy discussed.

Hadiya was hanging out with her volleyball team at Harsh Park after taking exams Tuesday afternoon. About a dozen teens had taken shelter under a canopy during a rainstorm when a boy or man jumped a fence in the park, ran toward them and opened fire around 2:20 p.m., police said.

Hadiya was wounded in the back and a 16-year-old boy -- also a student at King -- was shot in the leg, police said. The attacker got into an auto and fled, police said. No arrests have been reported.

Today, Hadiya's family was inside their South Side home exchanging stories about her quirks and sense of humor.

Ten-year-old Nathaniel Pendleton Jr. recalled the way his big sister would often greet him with a few gentle slaps on his cheeks whenever she came home from school.

"She said it was with love," he said.

Nathaniel etched "I miss you" and "I love you" on his arm Wednesday. "It's very painful to see your big sister get slaughtered," the soft-spoken Nathaniel said, tearing up as went through photos of his big sister on his phone.

Kimiko Pettis, Hadiya's 32-year-old aunt, laughed when she talked about her niece's goofy personality. "We really miss her," Pettis said. "She was a remarkable young lady and such a great asset to our family."

Hadiya was a busy but lighthearted teen, always trying to get a laugh from her family. Just Tuesday, she put on what she thought was a "fabulous outfit" and make-up before school.

"She popped out of the bathroom saying. 'I'm ready!' " Pettis said, throwing her arms in the air.

Pettis said her niece loved Coldplay and Maroon 5. "You could not find any urban music on her phone," Pettis said with a laugh. "And she had two left feet."

Last year, Hadiya traveled with her school band to perform at Marti Gras in New Orleans, Pettis said. Last week, she  had performed at President Barack Obama’s inauguration festivities. This year's travel plans included Dublin and Paris with the band, her aunt said, a trip she was very much looking forward to.

Though only a sophomore, Hadiya had aspirations to become a pharmacist or a journalist, Pettis said. Because she couldn't decide, family encouraged her to do both with a possible double major. She had interest in attending Northwestern University, her aunt said.

Hadiya was such a whirlwind of activity, relatives would jokingly tell her to slow down.

"There were a lot of good opportunities that were coming her way. She was just taking them all,” said Lakeisha Stewart, 37, Hadiya’s godmother. "She was the kid who you had to say, ‘Slow down, you can’t do everything.' "

Just last week, at Obama’s inauguration, Hadiya sent her godparents a text and a photo of her and her teammates in Washington, D.C., Stewart said.  She had not gotten the chance to talk to Hadiya about the details of the trip since she returned from the East Coast.

Hadiya’s parents made sure she stayed involved in school, said her godfather, Damon Stewart, 36, an attorney and Chicago police officer. He said she was in the wrong place at the wrong time.

“He life was dominated by her activities and the things she was into,” he said.

“I’ve known this little girl her entire life," added Lakeisha Stewart. "I can’t think of a moment that this child did anything wrong. She always strived to do the right thing."

At King today, Bria Carter and two friends said the halls of the school were unusually quiet as students mourned Hadiya’s death.

"People are crying at school," said Carter, 17, a friend of Hadiya. "Those who knew her are so hurt.

"She was an amazing person -- always positive," Carter said. "She was one of those people everyone loved. She was the sweetest thing."

Brothers Addison and Zion Morgan said many of their classmates took to social media Tuesday night to express ther emotinos.

"Based off of the tweets, everyone is surprised and shocked by this," said senior Addison Morgan, 17.

Freshman Zion Morgan, 15, said he was in a U.S. History class with Hadiya.  "She was always smiling," Zion Morgan said. "She would always raise her hand in class."

At the park, neighbors along the well-maintained North Kenwood block could not remember any trouble there before.

The small park's bright blue and orange playground equipment is often used by toddlers down the street, a neighbor said, but otherwise remains quiet.

The neighbor, who declined to be named, lives next door to the park and said it's a "perfect neighborhood."

Teens and older children are not often visitors of the park, he said. The block is filled with "Harvard attorneys," "business owners" and other executives, the neighbor said. "No one knows about our block," he said. "It's a quiet place."

Hadiya's godmother agreed. “It amazed me when I found out what park it was," she said. "Nothing I have ever heard ever goes on over there.”

The shooting occurred about a mile from Obama's Kenwood home, but Emanuel said the circumstances do not carry symbolic significance.

"It's not the mile from a house. Wherever it happens in the city of Chicago is where I consider it," the mayor said while talking to reporters at a news conference about a West Humboldt Park company building new seats for CTA buses.

"While you may say it's a mile from the president's house, my view is, it's in the city of Chicago, regardless of where it happens," Emanuel added.

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